If you’re one of the many people who find themselves glued to social media for hours at a time, become frustrated by overflowing notifications, or spend more money on social media advertising than you want, then this blog post is for you. There are simple ways to enhance your social media management skills, and even make your time on social media more productive. These tips will take you from social media zombie’ to social media pro’ in no time!
- Keep the content fresh and relevant
Social Media is a constant stream of updates, which means that if you don’t keep your content fresh, it can quickly lose its appeal. The best way to prevent this is to be creative, generate new content and keep those that your audience will love.
- Always respond to people who contact you
If someone contacts you on social media, read their note and reply if you can. It is a great way to keep in touch and build relationships with your fans. Not only will they respect you more and likely buy from you, but it also shows people that despite being busy, you are still interested in what they have to say or share with you.
- Don’t spend money on Twitter adverts if they don’t work
If a Twitter advert isn’t working for you, then stop paying for it. This means that either your product or service is not appealing enough for your target audience, or the content of the advert is not relevant to their interests.
- Don’t fill up your Twitter feed with sales offers
If your Twitter feed is filled up with sales offers, it will become more of a hassle than an asset to you. Your clients want a piece of advice, not just a sales pitch. If they are following you, they are more likely to engage with you if you offer them helpful information rather than just write about what you have on sale and how cheap it is.
- Keep your social feed active
Even if you don’t have much to say, it’s important to post regularly. It will show your followers that you are still interested in them and that they are not just a number on your Twitter follower list. Even just a smiley face emoji can help keep up engagement. It’s important to stay vested in the growth of your social media community!
- Use hashtags relevant to your business
You can use a combination of hashtags in your social media posts, including your company name and service or product types. For example, “#social media management” where can include both social media and social media management in Melbourne. Hashtags help with searching for content, which is important when it comes to staying up-to-date with other social media managers.
- Use your followers to grow your brand
Social media is a two-way conversation, so engage with your followers! Challenge them, offer content that they would be interested in, and ask them questions. You can do this by using hashtags or asking questions about their interests that you can answer with their input. It’s a great way to increase engagement and build loyalty, as well as help you get more out of the service you are providing for your clients.
Social media management in Melbourne is a great way to build trust in a community, but it takes time to build that community. Start by creating more engaging content and comments, and you’ll be off on the right social media management path in no time!